With more consumers avoiding or ignoring ads, marketers need a new way to reach them—and companies such as Nike, HP, Anheuser-Busch, and Procter & Gamble that have turned to face-to-face “experiences” are generating billions in sales, expanding customer reach, and building stronger relationships with consumers who buy more, buy quicker… and buy forever. That’s where we come in.
In Wiley Publishing's Experiential Marketing, Smith and Hanover lay out a blueprint for embracing a new marketing paradigm. Using hundreds of case studies, exclusive research, and interviews with more than 150 global brands spanning a decade, "the authors present the most researched, documented, and comprehensive manifesto on experiential marketing ever written." Click here to order your copy today.
Infinity Partners assists with buy-side acquisition programs—for companies looking to accelerate their strategic growth objectives—and sell-side services for privately-held companies, including family-owned businesses, entrepreneurial-led enterprises and private equity companies.
Infinity Partners can find the right talent for your team. Our exclusive partnership with one of the leading boutique marketing search firms offers access to our vast network of industry contacts across 1,000 agencies and brands, with the expertise and infrastructure of a national executive search firm. Our placements range from Fortune 500 event marketing leaders to senior marketing agency executives.